Los Andes (Grupo Clarín) teams up with Narrativa’s Generative AI platform

Great news! It’s always a joy to welcome a client, but now with our content platform, we know this collaboration will have a very positive impact. We are thrilled to announce that Diario Los Andes (Grupo Clarín) is teaming up with Narrativa’s Generative AI platform.

Narrativa’s Generative AI Platform will enable Los Andes (Grupo Clarín) to create content more quickly and efficiently. Their team of journalists will be able to choose the type of content they want (entertainment, sports, economy…) and not only that: they can select how frequently they wish to publish it and what data to include in their narratives…

One-Click Personalization

Personalization is a key aspect for many clients looking to differentiate themselves from the competition. Often, they want to make immediate changes – and there won’t be any problem with the platform. Automation greatly facilitates the ability to adjust content that isn’t performing well or that is gaining more traction.

Generative AI and Journalism

We’ve always said that AI is journalism’s greatest ally. The work of a journalist is essential and won’t change. What will change is how they practice their profession, using a model that combines technology and research to achieve better results. Journalists will become much more proficient thanks to AI and will be able to use existing tools to analyze patterns and extract information. In this way, their work will have a more significant impact.

Their commitment to innovation comes as no surprise, as Diario Los Andes (Grupo Clarín) was the first newspaper in Argentina to be published on the Internet. Welcome to the new era of content creation!

About Diario Los Andes

Diario Los Andes is an Argentine newspaper that began its journey in 1883. It was a pioneer in digitalization: it was the first newspaper in the country to be published on the Internet as a digital newspaper in September 1995.

Currently, it is owned by the Grupo Clarín.

About Narrativa

Narrativa is an internationally recognized generative AI content company that believes people and artificial intelligence are better together. Through its proprietary content automation platform, teams of all types and sizes are empowered to build and deploy smart composition, business intelligence reporting, and process optimization content solutions for internal and external audiences alike. 

Its tech stack, consisting of data extraction, data analysis, natural language processing (NLP), and natural language generation (NLG) tools, all seamlessly work together to produce content quickly and at scale. In this way, Narrativa supports the growth of businesses across a variety of industries, while also saving them both time and money. Accelerate the potential with Narrativa.

Contact us to learn more about our solutions!