September 14, 2023
Generative AI is the content manager’s new best friend!
By Ehab Naim
Generative artificial intelligence (AI) is a subset of machine learning that can generate content, including text, images, videos, and audio. This technology has garnered significant attention in the past few years due to its pertinence in multiple fields. One such area that could harness the full potential of generative AI is content management. Generative AI is the content manager’s new best friend!
Content managers are professionals who oversee content planning, creation, and distribution through different channels and media. Generative AI has proven to be of significant value to those professionals, as it helps them streamline their workflow, improve their productivity, and create high-quality content. So, if you are a content creator/manager running your company’s digital footprint, an enthusiastic blogger, or a person interested in writing, read along to learn how generative AI can help you!
Content generation
Generative AI and related technologies can be used to create different forms of content, such as articles, blog posts, social media posts, product descriptions, and much more. It also goes beyond that! Generative AI can be configured to render the right syntax, tone, style, and other writing parameters in the content creation process. So, what does this mean? It means that generative AI is the perfect assistant to creators in their content creation journey, as it can produce a wide range of unique materials in little time.
Content enhancement
The use of generative AI is versatile, extending beyond content generation. In this regard, the technology can be used to enhance existing content in terms of quality. In addition, it could be used to generate captions for videos or images. Also, the potential of generative AI can be utilized to translate the existing content to multiple languages, simplify or make the language more technical, ensure grammatical accuracy, and several other features. All these features make the content more accessible to a broader audience base.
Content personalization
In order for the content to be accepted by people, it needs to speak to them directly. This is why personalization is a critical component in the content creation process. Traditionally, generated content used to be communicated en masse without regard to personal tastes and differences. With generative AI and related technologies, content can be personalized not only for specific audiences, but also for individuals based on analyzing their interests, preference, and behavior.Â
Content optimization
Generative AI can be used to optimize the created content to improve its ranking and performance on search engines and social media platforms. Generative AI and related technologies can help content creators and managers identify trends, patterns, and other factors that help optimize their content for better engagement and visibility and improve the ranking of their websites or pages.
Content curation
As we mentioned earlier, the potential of generative AI is significantly large, and its applications in content management are versatile beyond imagination. One of the key challenges content managers and creators face is the sheer volume of available material that can be utilized to generate content. With the help of generative AI and related tools, those professionals would be able to scan large volumes of content to extract relevant outcomes.
When taken together, generative AI is seen as the perfect assistant to content managers and creators, as it helps them create content in a timely and accurate manner, all while considering the diversity of their audience’s tastes and preferences.
Narrativa’s generative AI platform
If you are a content manager or creator, Narrativa’s new platform is your new best friend! Our platform gives you flexible applications, from writing various types of content, modifying its tone, and translating it to creating several versions of it! You can even link the platform to your social media accounts so that it generates and uploads the content automatically! You can do all these things plus much more with just a few clicks. Imagine what you can do with the platform when even the sky isn’t the limit!
About Narrativa
Narrativa is an internationally recognized generative AI content company that believes people and artificial intelligence are better together. Through its proprietary content automation platform, teams of all types and sizes are empowered to build and deploy smart composition, business intelligence reporting, and process optimization content solutions for internal and external audiences alike.Â
Its tech stack, consisting of data extraction, data analysis, natural language processing (NLP), and natural language generation (NLG) tools, all seamlessly work together to produce content quickly and at scale. In this way, Narrativa supports the growth of businesses across a variety of industries, while also saving them both time and money. Accelerate the potential with Narrativa.
Contact us to learn more about our solutions!
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